Virtual Beauty Studio
Our virtual makeup tools are here to help you discover inspiring looks and try game changing products. From mastering your brows to finding your perfect foundation shade, our virtual beauty studio will give you the edge when choosing your next go-to product.
Virtual Tool
Virtual Try On
Ready to makeup your mind? Virtual Try-On is the makeup tool that gives you the ability to try on multiple products, shades and looks all in one place.
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Foundation Finder
Say goodbye to foundation guesswork! Our Foundation Finder uses advanced AI to analyse your skin tone and recommend your perfect shade.
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Colossal Bubble
Washable Mascara
Inflate 100% of lashes! -
Lifter Glaze
Oil Balm
Glowy, Juicy Lips. -
Lifter Gloss Honey'd
Lip Gloss
Golden, honey’d shine! -
Grippy Serum
Primer
Drip, glide, grip! -
PORELESS JELLY
Hydrating Blur Primer
Instant skin-like blur -
SUPER STAY TEDDY TINT
Liquid Lip Tint
Teddy. Set. Go! -
INSTANT ERASER
Colour Correcting Concealer
CONCEAL AND BRIGHTEN
tips & trends
Makeup Decoded is makeup made easy. Master the look you want instantly, with simple how to’s on the latest trends, all the product hacks you need and your most-asked questions answered.
Simple how-to’s of the latest trends, product hacks, and your most-asked questions answered
Find everything from smokey eye tutorials to fresh eyeliner looks
Explore the best concealer hacks and foundation application methods
Discover the hottest new lipstick colors and top lip liner tips
BEST SELLERS
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makeup make change
We make makeup. We’re also committed to making change to help create a better world. Learn about our global initiatives and discover how we can drive real change together.
Brave Together
A global initiative to support everyone experiencing anxiety and depression.
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Conscious Together
Our sustainability program that sets out our conscious production, packaging, formula and disposal goals.
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