Maybelline Serum Lipstick

Serum Bullet Lipstick, Matte Finish, Shade: Maybe It's... 002
Maybelline Serum Lipstick
Comfortable, pigmented lipstick. 8H plumping moisture.​
 
Serum Bullet Lipstick, Matte Finish, Shade: Maybe It's... 002
Maybelline Serum Lipstick
Comfortable, pigmented lipstick. 8H plumping moisture.​
 

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By clicking on this button, you are about enter an augmented reality visual experience.

Maybe it's not just lipstick. It's serum care in lush color. Experience serum level care with a nourishing formula featuring an oil blend and hyaluronic acid.

Discover tone-enhancing shades - 16 mattes and satins designed for all-day wear.

Find your perfect shade from subtle everyday nudes to bold pops of color. This range offers a diverse spectrum of options designed to be skin tone enhancing, helping you discover your ideal match and elevate your lip look.

If you have any queries about your order, speak to our friendly customer care team here. 

No specific precautions for use are required for this product under normal or reasonably foreseeable conditions of use.

SEE IT IN ACTION

Discover Maybelline Serum Lipstick shades, benefits, and how to apply with lifter liner to elevate your lip look.
Maybelline Serum Lipstick pdp model creatorvideo

MAYBE IT'S MORE THAN LIPSTICK

It's tone-enhancing, lush color so comfortable it feels like you
Maybelline Serum Lipstick pdp model campaignvideo

SOFT, SMOOTH, FULLER LOOKING LIPS

See how a single swipe smooths the look of lip lines and brings +35% instant lip hydration. Glide on saturated color and a stunning finish that elevates your entire look.
mny maybeits serumlipstick pdp beforeafter before
mny maybeits serumlipstick pdp beforeafter after dmi 1320x742 en 2025

Maybe It's the perfect muse

MULTI-FACETED, MUSE OF MODERN BEAUTY, MILEY IS MORE THAN A GLOBAL ICON.

Her creativity and artistry have always danced between strength and sensitivity. She is ever-evolving, ever-challenging the norms and expectations. She is the perfect embodiment of the power of possibilities. She is the perfect muse.

 

Find out more about Miley x Maybelline

MULTI-FACETED, MUSE OF MODERN BEAUTY, MILEY IS MORE THAN A GLOBAL ICON.

Compare Products

Maybelline Serum Lipstick
4.7 out of 5 stars. 50 reviews
Lifter Glaze Lip Balm
4.7 out of 5 stars. 155 reviews
End Look
Tone-enhancing color, smooth lips - -
Key Benefit
8H plumping moisture Precision, Sharpenable, and No Hassle Hydrating Formula with Hyaluronic Acid
Wear
8H plumping moisture 8H 24H

Complete the look

Reviews

1–8 of 50 Reviews  

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  1. 5 out of 5 stars.

    Great

    I get sent this to try and I’m honestly surprised beautiful colours and not a drying formula

    Helpful?

  2. 5 out of 5 stars.

    Perfect

    So hydrating and packaging is so nice. Love it. I can’t wait to try more colours.

    Helpful?

  3. 5 out of 5 stars.

    Hydrating and long lasting.

    The shade is such a lush, statement red. It’s one of those colours that instantly makes me feel put together.
    What surprised me most though is how comfortable it is. It’s giving colour and care—packed with hyaluronic acid + an oil blend so my lips feel soft, smooth, and hydrated while I’m wearing it.

    Helpful?

  4. 5 out of 5 stars.

    Hydrating, soft and blurry lipstick

    These serum lippies are SO so good. I have the shade Wild Card which is the perfect cherry red. It lasts really well and even when the colour starts to reduce, it leaves a lovely blurred lip effect.

    Helpful?

  5. 5 out of 5 stars.

    Lipstick with extra benefits of a serum

    Lipstick with extra benefits of a serum. Feels nourishing, moisturising and comfortable on. Comes in a nice lightweight case. Easy to apply. Matt shade 2 which is a lovely everyday colour. Lasts well, and looks great on. Happy to recommend.

    Helpful?

  6. 5 out of 5 stars.

    Pigment is and nourishment? Yes please !

    The Maybelline New York Maybe It’s… Serum Bullet Lipstick delivers a smooth, creamy finish that feels lightweight and comfortable on the lips. Its serum-infused formula keeps lips feeling hydrated without feeling greasy or heavy. The colour payoff is rich and vibrant in just one swipe, giving a polished look that lasts for hours. The packaging is sleek and easy to carry, making it perfect for touch ups on the go. Overall, it’s a great everyday lipstick that combines bold colour with moisture.

    Helpful?

  7. 5 out of 5 stars.

    Nice packaging amazing ahade

    The lipstick have an amazing packaging which is easy to care on my bag every day.have an amazing texture formula which offers a matte finish and seductive lips. The shade is perfect for a independente woman

    Helpful?

  8. 5 out of 5 stars.

    Lovely lipstick

    This lipstick is highly recommended. It has a vibrant color while moisturizing the lips. Easy, hassle-free application. It lasts long on the lips. It's a perfect match for my complexion. Definitely recommend

    Helpful?

  9. 4 out of 5 stars.

    Amazing!!!! Good reviews for a reason, soo cute!!!

    Love love love!!! Such a smooth application and the colour is gorgeous. Perfect for Christmas time or any summer activities. I used it on date night and really loved the colour. Definitely would purchase again

    Helpful?

  10. 5 out of 5 stars.

    Wow

    I absolutely love this lipstick, it’s so nice to apply , it just glides over your lips, & it feels so good to wear, the colour is really pretty too, also it stays on for absolutely ages, I don’t tend to wear much make up but I’m wearing this all the time

    Helpful?

  11. 5 out of 5 stars.

    A Festive Favourite

    I absolutely love this shade! The formula is incredibly creamy and glides on so smoothly. The packaging is gorgeous too. It’s not something I’d usually reach for, but during the festive season I’ve worn it so much and fallen in love.

    Helpful?

  12. 5 out of 5 stars.

    Love the velvety finish

    I love the velvety finish of this lipstick. The texture is creamy and looks pretty on. I love the packaging, it is simple and elegant. The lipstick glides easily on the lips and stays on for good few hours. It is non transferable. I love the shade as it can be used in a soft glam look as well as a full glam.

    Helpful?

  13. 5 out of 5 stars.

    Amazing

    This is stunning! It’s the first matte lipstick that doesn’t make my lips look or feel dry. The colour payoff is brilliant and the lipstick lasts on my lips for a good while. The packaging is beautiful and looks way more expensive than it is

    Helpful?

  14. 5 out of 5 stars.

    Hydrating

    The shade range for these serum lipstick has to be studied. There is a colour everyone would love on themselves. The shade I got, I was worried it maybe not suit my lips as they are dark, however the shade is buildable and show up on my lips. They feel hydrating on my lips and don’t dry them out.

    Helpful?

  15. 4 out of 5 stars.

    Matte serum lipstick for the matte girlies.

    At first I was a bit apprehensive to this as I’m not really a matte lipstick person. I would definitely recommend it for those who like a matte look. I would love to try in another shade, would probably like it a lot more.

    Helpful?

  16. 4 out of 5 stars.

    Non drying

    Maybelline Serum Lipstick – Shade 002
    This lipstick feels smooth and lightweight with a hydrating, serum-like finish. Shade 002 is a pretty, natural colour that’s perfect for everyday wear. It applies easily, gives buildable colour, and feels comfortable on the lips without drying them out. While it’s not very long-lasting and needs reapplication after meals, it’s a great choice for a soft, natural look. Very smooth on the lips.

    Helpful?

  17. 4 out of 5 stars.

    Creamy and smooth

    The lipstick is smooth and creamy. The lipstick feels nourishing on the lips. The colour pigmentation is great and stands out. It's not dry on the lips and feels comfortable to wear for long periods of time.

    Helpful?

  18. 4 out of 5 stars.

    Shade 002

    This is a really lovely lipstick with a soft, velvety finish that feels comfortable and nourishing on the lips. The formula itself is amazing and applies very smoothly. The shade pulls slightly warm on my skin tone, hence the 4 stars. But what I really like about it is the fact that the colour is buildable depending on what look you’re going for😉

    Helpful?

  19. 4 out of 5 stars.

    Creamy, pigmented and comfortable on the lips

    This lipstick has a really smooth creamy texture making it really easy to apply.The colour is nicely pigmented and gives good coverage with one swipe while still feeling lightweight and comfortable on the lips.it leave a soft hydrated finish to make it even better it could last a bit longer without needed ing reapplication but I really like this for a everyday wear..

    Helpful?

  20. 5 out of 5 stars.

    It’s so nice!

    At first, I wasn’t sure if the shade would suit me, but once I tried it on, I was really positively surprised. The color looks beautiful and very flattering on the lips, especially for this time of year. The formula is creamy, comfortable, and glides on smoothly without drying out the lips. It feels lightweight yet nourishing, and it stays on quite well throughout the day. Touch-ups are easy and look fresh, not patchy. Overall, it’s a lovely lipstick that combines great color with real comfort.

    Helpful?

  21. 5 out of 5 stars.

    Love

    These lipsticks are just beautiful. The packaging is so classy and the shades are stunning. The lip stick is very pigmented and lasts all day long, it applies evenly and leaves a lovely stain that lasts. So so pretty.

    Helpful?

  22. 5 out of 5 stars.

    Butter lipstick

    This lipstick is the perfect shade as well as being the best formulated lipstick I have ever had. It so butter on the lip and very long lasting meaning it’s good for a night out or for your makeup being on all day

    Helpful?

  23. 5 out of 5 stars.

    Lipstick

    I’ve been using the Maybelline Serum Lipstick in shade 002, and I’m really impressed with how comfortable it feels on my lips. The texture is smooth and lightweight, almost like a lip balm, but it still gives good color payoff. Shade 002 is a soft, flattering colour that works well for everyday wear and looks very natural.
    Overall, this lipstick is perfect if you want a balance between colour and lip care. It’s easy to wear, looks natural, and keeps my lips feeling moisturised throughout the day.

    Helpful?

  24. 5 out of 5 stars.

    Love this

    The shade is so nice for me it's like my lips but better!
    Feels so soft on my lips and not drying at all!
    Pigment is great, I feel you can kind of build up the shade too which j like!
    Will need to get more shades!

    Helpful?

  25. 5 out of 5 stars.

    So Creamy And Pigmented

    My Opinions
    I don't usually wear lipsticks as I prefer lipstains and liquid lipsticks, but when I saw these, I knew I would be obsessed with the designer style packaging and the cupcake vanilla scent.

    Maybelline is really taking makeup to the next level. These lipsticks come in a satin and matte finish. The shade I have is 002 matte. The lipstick case is a bullet style case that makes it easy to hold for precise application.

    This has to be the most comfortable matte lipdtick I've ever tried it's so velvety and smooth and so pigmented the shade 002 is the perfect rusty nude, it's gorgeous paired with the maybelline lifter liner you get the perfect flawless duo. It has such a smooth finish, none drying, and doesn’t feather. It honestly lasts 8 hour, too. It's the best lipstick I've tried in a long time. I'm definitely purchasing more of the colours.

    Helpful?

  26. 5 out of 5 stars.

    Lovely beautiful finish

    The Maybelline Serum Lipstick is a great blend of makeup and skincare, making it an excellent choice for everyday wear. The formula feels lightweight and comfortable on the lips, delivering a smooth, balmy texture rather than the dryness often associated with traditional lipsticks.

    What really stands out is the hydration. Enriched with serum-like ingredients, it keeps lips feeling soft, nourished, and moisturized for hours. The color payoff is impressive—rich and vibrant in a single swipe—while still maintaining a natural, glossy finish that enhances the lips without looking heavy.

    The lipstick glides on effortlessly and doesn’t settle into fine lines, making it ideal for dry or sensitive lips. It’s perfect for those who want a polished look with minimal effort, as it provides both color and care in one step.

    Overall, the Maybelline Serum Lipstick is a reliable, affordable option for anyone looking for a comfortable, hydrating lipstick with beautiful color payoff and a healthy-looking finish.

    Helpful?

  27. 5 out of 5 stars.

    Long Lasting and Moisturising Lipstick

    This is such a gorgeous serum lipstick. It keeps lips feeling hydrated thanks to the key ingredient of hyaluronic acid. Looks feels so moisturised. I love this matte mid - tone terracotta shade. Lasta all day and perfect for everyday wear

    Helpful?

  28. 5 out of 5 stars.

    Love this new lipstick

    This lipstick has the prettiest colour I ever seen. Love the matter textured shape of the lipstick and how smooth and velvety it looks on my lips. Very pigmentated and rich colour, long lasting and keeps my lips so hydrated. Definitely going to get it in more shades.

    Helpful?

  29. 5 out of 5 stars.

    Maybelline serum lipstick

    not a big fan of lipsticks but this serum lipstick worked so good for me very good hydrating serum lipsticks lovely shade range to choose from love my colour it’s the 002
    Over really liked the lipstick

    Helpful?

  30. 5 out of 5 stars.

    Light weight formula

    Serum Lipstick contains hyaluronic acid + a blend of nourishing oils, which means it doesn’t feel drying like many matte lipsticks. Lip-care meets lipstick” feel: Instead of heavy or dry, it usually glides on smoothly and feels lightweight . making it good if your lips tend to get dry or chapped. I use it as an everyday lipstick comfortable for work / day-to-day use, rather than dramatic evening lip colour.

    Helpful?

  31. 5 out of 5 stars.

    Lovely smooth consistency

    This lipstick goes on really smoothly, maybe the serum in it but I am very impressed with the consistency, texture and staying power. Would love to try some other colours too and see if they will be as good

    Helpful?

  32. 5 out of 5 stars.

    lipstick game changer

    a super satin lipstick which just glides onto your lips. high pigment no harsh scent. leaves your lips feels hydrated and glossy. packaging is luxurious and fits perfectly in your handbag. the formula of this lipstick is like no other

    Helpful?

  33. 5 out of 5 stars.

    The ultimate lipstick

    This is such a great lipstick its so creamy and soft and the colour payoff is insane like and considering i am not a lipstick girlie usually i can safely say i am a convert and i will be collecting all the others colours

    Helpful?

  34. 3 out of 5 stars.

    Lipstick

    This lipstick is a beautiful consistency! However as I have light hair the colour doesn’t really suit me personally as it is quite dark. Although you can definitely blend it out and top it with lipgloss to make the lipstick suit you. It has a lovely brown undertone aswell

    Helpful?

  35. 4 out of 5 stars.

    Serum lipstick

    Okay, so I tried Maybelline's new serum lipstick in shade 002, and I have to say, I'm pretty impressed. What's cool about this lipstick is that it's like a lipstick and lip balm had a baby – you get the colour you want, but it also keeps your lips super soft. I hate when my lipstick makes my lips feel dry, but this one is seriously moisturising. It stopped my lips from feeling chapped, which is a big win for me. Plus, the shade 002 is just perfect. It's one of those colours that you can wear with anything, whether you're just chilling or going out-out. It goes on really smoothly, and I love the smooth finish.

    Helpful?

  36. 5 out of 5 stars.

    Lovely buttery formula

    The lipstick has a lovely buttery formula and applies really well - clearly a good quality lipstick. The shade is great, like enhancing my own lip colour. The click lid is both satisfying and useful to know its closed properly.

    Helpful?

  37. 5 out of 5 stars.

    Creamy finish

    I like the packaging very clean aesthetic with the Maybelline across it. The shade is very pigmented and feels creamy and nourishing. Definitely need more shades with this formula as I will be wearing it a lot.

    Helpful?

  38. 4 out of 5 stars.

    002 lipstick

    The packaging is very nice and then product is even better it is a perfect shade of red not to dark but also not to bright and it works very well on a night out although it is not transfer proof so doesn’t work when drinking

    Helpful?