VALENTINE'S DAY MAKEUP

For Valentine’s Day makeup to last all day, it’s important to use makeup primer and setting spray. Before applying your makeup, use a primer like Poreless Jelly Hydrating Blur Primer or Grippy Serum Up To 24HR Hydrating Grip Primer. These formulas even contain niacinamide for hydrated skin. After your look is complete, choose a setting spray based on your desired finish to make sure your Valentine’s Day look doesn’t go anywhere during date night or the Galentine’s hang. Choose Facestudio® Glass Spray Glass-Skin Makeup Finishing Spray for a dewy finish, or Facestudio® Lasting Fix Matte Finish Makeup Setting Spray for a matte finish.

Valentine’s Day makeup shades are all about blushy pinks and reds. Rock that classic red lipstick, or really lean into candy-heart pink with a fun Valentine’s heart eye makeup look. Don’t be afraid to use pinks and reds on more than just your lips—use some bright blush color to give your cheeks a blushing Valentine’s Day glow.

Makeup looks that are soft and blurred are going to be all the rage for Valentine's Day, leaning into the trendy “rom com lips” and bitten lip look. It’s the year of looking like a rom com heroine with semimatte lips and products like Super Stay Teddy Tint™ Liquid Lip Tint that offers a soft, blurred look with kissable staying power up to 12 hours. Whatever makeup look you choose, be sure to tag @maybelline on social media to show off your V-Day looks this year!